Emily Hochman, Wellory, on reinventing nutrition
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Today, I had a chance to chat with Emily Hochman, Founder + CEO of Wellory. Wellory is a health tech company reinventing personal nutrition to create a long-lasting, healthier relationship with food. After experimenting with fad diets for years, Emily built Wellory to create an accessible and affordable solution that bridges the disconnect between losing weight and eating healthy. Through Wellory’s user-friendly app, clients match with a Wellory Nutrition Coach to receive ongoing, concierge-level support based on their specific health goals. The mobile service offers science-based, personalized meal planning, photo-based meal logging, and daily communication through its community of nutritionists, certified health coaches and registered dietitians.
Wellory has raised a $4.5M seed round, led by Story Ventures, with participation from Harlem Capital, Tinder co-founders Sean Rad and Justin Mateen, Ground Up Ventures, NBA player Wayne Ellington, Hannah Bronfman and others. Emily has been featured in Business Insider, Thrive Global, Well+Good, named Bucknell University’s 13 Under 35 and Forbes 30 Under 30.
We discuss:
- Emily’s personal story and motivation for building a product that uses technology to reinvent the nutrition industry
- How Wellory is utilizing behavioral psychology and science-based practices to help individuals build and sustain healthy habits
- Innovation in the food as medicine space: how food interventions can prevent illness, manage chronic diseases, and reduce healthcare costs
- The need to put nutrition at the forefront of healthcare conversations and primary school education
